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This Week in Creative Staffing: Changing Web Development Trends and the New Brand Marketing Landscape

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Thanks for coming back for another edition of This Week in Creative Staffing–Onward Search’s weekly news roundup of important and thought-provoking content that matters in the creative staffing space.

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This weekly column is your guide to recent and buzzworthy trends, insights and hiring advice.

Here’s what we’re reading this week:

Hiring Data Reveals Changing Web Development Trends:
Are you hiring the right talent for your web development initiatives? A new report from Stack Overflow–a web development online community–highlights which skill sets are the most in demand today based on trends they’re seeing on their own job boards. Read on to see which web development skills employers are searching high and low for.

Global Consultancies Are Buying Up Agencies and Reshaping the Brand Marketing World:
When we think of potential suitors who might be looking for a hot new digital agency to buy or absorb, we don’t necessarily think of the “global consultancies” that AdWeek describes in this article. Major players in the professional services and IT space–such as Deloitte, IBM and KPMG–are now treading where only the world’s largest ad agencies once dared. Read on to learn about this new trend that analysts believe will only accelerate with time.

[Find and hire Digital, Creative and Marketing talent: Freelance | Executive Search]

Creative Tech and Product Development Are Both Part of the Process:
When it comes to digital marketing today, there are two major schools of thought emerging on how to best engage consumers: Through short-term campaigns bolstered by creative tech; or through long-term product development initiatives. Which should your team be tackling? According to CMO both. Read on to learn more–and remember to contact Onward Search if you need help finding the right talent to make these initiatives a reality.

10 Traditional Desk Jobs That Are Going Freelance:
The gig economy is here to stay and it seems like the trend towards freelance work is only going to devour more and more of our traditional desk jobs. Read on to see which–formerly full-time–jobs that have switched, or are now switching, to freelance roles, according to Forbes.

Want more creative staffing news? Check back next week for another roundup, and keep an eye out for content for job seekers and hiring companies alike, on the Onward Search blog.

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