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Onward Search is hiring a Marketing Assistant for a Media Client located on the the West-side of Atlanta for a short-term contract posiitonJob Responsibilities:Photoshop, putting the company imprint on advertisements to be places around the city. Adding creative descriptions to the pictures on the advertisementQualifications:Students or recent graduates with 1-2 years experience in Photoshop. Knowledge of the city of Atlanta and the surrounding areas Excellent grammar and creative writing experience Must be able to work within a team environment Positive attitudeOther:No remote work Standard business working hours If you are a student they can be flexible with your scheduleIf this sounds like you, submit your resume and we’ll be in touch.
Digital Media Analyst
Onward Search is on the hunt for a Digital Media Analyst to join our client for a 4-6 week freelance assignment that starts immediately.You'll report to the Director of Media and be responsible for pulling reports in DCM and helping to make insights. These will be for automotive clients at the dealer and national level.We are seeking Digital Media Analysts who meet the following requirements:At least a year of experience in digital media analytics or digital media planning Must be proficient in Adobe Analytics and prefer candidates who have experience in DCM If not DoubleClick Campaign Manager, then a similar ad serving technology Prefer candidates who are analytical, and clear communicators both verbal and writtenApply today, we look forward to reviewing your resume!
Digital Marketing Analyst
The goal of the role is to report program and concept test performance, provide insights via test planning, test measurement and performance readouts, helping key business partners across the organization. We are looking to bring on an Analyst with a Digital Marketing background. You will be working with business partners & concept owners, providing guidance on concept test hypotheses, graduation decisions and consumer insights.RESPONSIBILITIESOwn’s the program level KPIs tied to department objectives and value drivers, improving and refining them over time Responsible for generating, maintaining and refining dashboards over time Responsible for delivering and communicating executive dashboards and key insights to the leadership team Consult concept test teams to determine desired concept outcomes and targeted KPIs Determine testing and measurement strategy for concept tests Own reporting dashboards for concept tests Communicate concept performance at MVC and MMC graduation stages Synthesize concept test learnings for use in future concept tests Responsible for working with Leadership team to understand KPI variances and recommended next stepsSKILLSMust be experienced in manipulating large data sets Ability to analyze and visualize data in Excel Experience with developing customer centric and delivery KPIs Experience with digital customer experience and CRM strategies Experience with Tableau, PowerBI, or other data visualization tools Experience with Adobe Analytics or similar web analytics tools Understanding of marketing frameworks and methodologies Familiar with digital marketing channels Familiar with statistical concepts including A/B testing and multivariate testing Deep passionate and focused on driving customer experiences Strong business partner and curious thought leader Data-driven problem solver and decision maker Experience sustaining mutually beneficial relationships with peers Comfort with presenting results and discussing insights to executive level audience Ability to effectively communicate data trends and insights Strong leadership skills, including in situations without direct reporting relationships Partner and collaborator with PCE, concept test and foundational Bose teamsThis is an opportunity to work with one of the Boston’s best consumer product organizations. Please apply today!
Motion Designer / Animator
Onward Search is on the hunt for a Motion Designer/ Animator to start with our corporate client for an offsite freelance gig that starts immediately.This would be part-time hours, but you would need to be able to be a dedicated resource with 10-20 hours of flexibility throughout the week.You will report to the Creative Director and be responsible for the design and animation of videos for online content. You will work from pre-existing assets to create animations, etc.You will also create original assets from scratch and be tasked as the lead motion designer to create new concepts.We are seeking Lead Motion Designer/ Animators who meet the following requirements:Must be able to design and animate in AE and/ or C4D Must be able to edit your work Must be collaborative and able to come up with your own concepts. Be someone our clients can bounce ideas off of and look for way to make it happen Prefer candidates who have some 3D skills
Associate Marketing Manager
Our client, a consumer products company, is seeking a temp Associate Marketing Manager to help deliver best-in-class global franchise marketing strategies and assets that will create maximum value for the company.Working alongside the Senior Global Brand Manager and working closely with colleagues across the company, the Associate Marketing Manager will assist in ensuring that the brand has exceptional marketing support within budgets and deadlines.RESPONSIBILITIES:Assist in execution of US market 2018 brand franchise plans across owned and paid media channels including social, web, email, and YouTube platforms Ensure all brand marketing projects are supported by business strategy, objectives and insights Assist in gaining buy-in to US franchise assets and execution plans at all levels, as well as executional commitment from internal partners to activate across key lines of business Brief and develop marketing assets in collaboration with Marketing Communications team Work with digital teams to ensure marketing content is optimally leveraged & localized for global platforms Monitor key trends, brands and competitors’ performance across key markets Manage marketing calendars and campaign documents, including timelines and delivery of assets Ensure all messages, communications, experiences and products are true to the brand, and optimal and efficient in all formats and mediaQUALIFICATIONS:3+ years brand marketing experience; experience in children’s entertainment and/or advertising agency experience a plus Familiarity with content and media landscape Thorough understanding of marketing mix and KPIs Experience managing budgets/brand financials Highly organized, independent and detail oriented with strong follow up skills Strong time management, planning and project execution skills Must possess excellent written and verbal communication skills Must possess strong interpersonal skills with the ability to build strong collaborative relationships Strong Powerpoint and presentation skills, proficiency in Outlook, Word and ExcelEducation: Bachelor’s Degree or equivalent required, MBA a plus
Our client, a global entertainment company, is seeking a Digital Director to join their team.You will report to the CMO and be responsible for:Create and execute a strategic digital marketing plan; work closely with the CMO to execute high quality content deliverables in line with company goals Manage the digital team of video editors, community managers, photographer, and outside creative resources to ensure a consistent stream of content for web and social outlets to increase views that net an ROI and keep audiences engaged Uncover key insights and develop strategies using analytics that increase engagement and retention, and maximize the lifetime value of our audience Craft and manage a rolling quarterly content calendar across multiple digital platforms including content execution strategy and compelling copy Oversee design of digital presence with CMO Develop and execute monthly progress reports with insights into key learnings and KPIs Work on content partnership and licensing deals with brand sponsors to increase revenue opportunities Aid in the ecommerce for all licensed products sold on digital platform Manage brand initiatives for desktop, mobile web, app and other emerging platforms Identify our core audience and design innovate content that serves each demographic as well as identify new audiences and curate content to appeal to those audiences Ruthlessly prioritize content rollout and execute on release dates for completed functionality Leverage analytics to make data driven decisions, establishing project KPIs and measuring post-launch success Establish testing strategies and execute on our owned and operated platforms Establish criteria and sign off process for all developed initiatives prior to launch Create training materials and protocol for internal users Manage external vendors as related to content initiatives Create social media strategy and implementation strategy for different campaigns Hold weekly team meetings to ensure all responsibilities are being addressed by each team member with annual reviews of each team member to ensure continual growth and accountability Experience in the development of social media strategies across all social channels including YouTube, Instagram, Facebook, Twitter, Snapchat, etc.Musts:10 years of digital marketing experience developing multi-platform consumer experiences Bachelor’s degree Deep understanding of the digital landscape, market forces and the ability to set a clear content vision for the brand Proven success creating digital content that has materially grown a brand through increased audience engagement Proven success managing and inspiring a digital team Ability to effectively communicate and interface with all internal and external teams and the ability to influence stakeholders Ability to give and receive critical feedback in a team environment Proven ability to make smart and fast trade-offs using data and metrics to back up assumptions of business value Willingness to roll up the sleeves and do whatever is necessary to meet goals and deadlines Superior analytical skills, including strong ability to identify and solve ambiguous problems High attention to detail and proven ability to manage multiple, competing priorities simultaneously Strong organizational skills and the ability to deliver under tight deadlines Strong eye for graphic design and overall product aesthetics Exceptionally strong communication skills and the ability to articulate a clear POV Personal experience posting, responding, monitoring and tracking social media posts Desktop, mobile web, mobile app and emerging platform product experience Knowledgeable in social media rules and regulations; demonstrates good judgment Proficient with MS Office software (Power Point, Excel, Word, Visio, Outlook) Thrives in a fast-paced, high intensity environment, and collaborative environment Must have a strong entrepreneurial drive to WIN
Paid Search Digital Marketing Manager
Our client, a corporation located in Boca Raton is looking for a Digital Marketing Manager to join their team on a permanent basis. In this role, the right candidate will be responsible for the planning and implementation of a broad range of paid search and pay for performance programs to drive acquisition efforts.The primary focus is to constantly manage and execute high quality and converting media campaigns to meet or exceed forecast. This role helps to orchestrate the digital search strategy with key goals of increasing acquisition, revenue and retention. Long term this role will help reduce media cost to acquire new customers and increase brand awareness by integrating ad copy and user experience best practices.Responsibilities:Develop and execute comprehensive marketing plans and programs, both short and long term for all lines of business to support sales and revenue goals of the organization Lead the media, creative agencies, consultants and other internal teams to create online media campaigns to drive promotions and offers Administer strategic marketing plans to achieve corporate objectives for products and services Conduct on-going analysis of the competitive landscape within digital and provide trending and recommendations to the team Manage marketing budget as it relates to paid search and pay for performance media Ensure effective control of marketing results and take corrective action to guarantee that achievement of marketing targets fall within designated budgets Monitor PPC trends, best practices and techniques to ensure correct account spend/growthRequirements:Bachelors degree, preferred focus in marketing, advertising or communications, Math or Stats Minimum 7 years of experience in digital marketing with direct response marketing experience.Previous experience working in the on-line/acquisition environment with a keen understanding of Search Engine Marketing and the digital media landscape Highly exposed to managing agencies and the complexity of paid search and display campaigns across multiple products and countries Experience with marketing strategy and marketing plan development Skilled at using and interpreting analytics, consumer research and financial analysis to develop marketing strategies for digital media Superior teamwork and interpersonal skills Self-motivated individual with an ability to navigate a multi-layered organization and create a synergetic environment among cross-functional departments Strong experience with bid management tools; knowledge of different types of search engine marketing tacticsAPPLY TODAY TO SPEAK WITH A RECRUITER TO LEARN MORE ABOUT THIS EXCITING OPPORTUNITY!!!!
Social Media Marketing Communications Manager
Onward Search is on the hunt for a Marketing Communications Manager who has experience in social media, influencer marketing, and PR to join our cannabis client. You'll be working with a team of creatives and report directly to the CMO. You'll manage the social media communications and influencer network of the company. You will help define the overall social media marketing strategy and execution for our client's massive fan base. You will also help with all PR efforts from writing press releases to securing print & digital media placements.We are seeking Marketing Communications Managers who meet the following requirements: Must have experience developing and nurturing relationships with key influencers and journalists Must have experience managing social media campaigns, both concept and hands-on execution Helping to write and produce content Must be an excellent communicator both written and verbal Must have PR skills such as creating electronic press kits (EPKs) and drafting press releases Experience securing placements in top tier print and digital publications, particularly those related to cannabis / design / business / technology / culture around the company's brand, products, and events
Are you looking for a Sr. Copywriting opportunity to bring your concepting skills to the forefront of a large pharma client? Has social media become a second language to you. This may just be the one you have been waiting for.Main duties and responsibilities: Concept ideas for site, social and other digital projects.Client is a pharmaceutical company and we are helping them create social programs for two drugs. For the first drug, we are creating a community based, socially driven program which will live within Instagram, Facebook and Twitter. It will be engaging and help rally patients who may need this drug.For the second drug, we are to define and create a social program/platform which will exist primarily in Instagram. Our team will generate ideas and concepts.Requirements for this specific project: We need one Sr. Copywriter for each project. Both need to be able to concept ideas. They will be starting from scratch and working with a Sr. Art Director partner. These people MUST be digitally proficient, and have a lot of campaign experience. Experience with digital campaign development and creating content are crucial.Skills for Senior Copywriter:Collaborates with creative team to determine conceptual and copy direction Determines the tone, style, structure and voice of client’s brand Translates creative direction into engaging and effective copy concepts Excels at writing catchy headlines and long copy Understands business objectives and audience demographics Presents copy and creative concepts to clientManagement/Leadership:Fosters a collaborative, agile and innovative environment Takes full ownership of projects Serves as a mentor Gives continuous feedback to peers Champions the copy craft within the agency Actively shapes and participates in company cultureExperience:6+ years experience as a copywriter in an agency environment Exceptional portfolio that demonstrates conceptual thinking Outstanding writing skills, including the ability to write in a range of voices and styles Strong understanding of UX principles and how it relates copy Expert at strategic brainstorming, campaign development and creative execution Acute attention to detail within demanding deadlinesEducation:Bachelor’s degree or diploma in English, journalism, communications or Advertising/Portfolio schoolIf this sounds like you then introduce yourself by applying below! Local candidates will have first preference. This is an immediate need, so DO NOT DELAY!
Senior Art Director
Are you a Sr. Art Director looking for a quick project? Do you have previous Pharma experience or are looking to add that to your book? Then keep reading!Main duties and responsibilities:Concept ideas for site, social and other digital projects Help the client create two social programs. For the first, we are creating a community based, socially driven program which will live within Instagram, Facebook and Twitter For the second, we are to define and create a social program/platform which will exist primarily in Instagram. Our team will generate ideas and conceptsRequirements:We need one Sr. Art Director for each project. Both need to be able to concept ideas They will be starting from scratch and working with a Copywriting partner These people must be digitally proficient, and have a lot of campaign experience Experience with digital campaign development and creating content are crucial Experience with shooting film would help as well We are notlooking for animated banners nor very experienced Creative Directors Highly preferred if at least one of the two Sr. ADs really understands photoshop and illustrator and is a hands-on designer as well as conceptualSkills for Sr. Art Director:Equally skilled in concept development and the design process with a focus on campaigns and content Leverages an advanced knowledge of technology, user interface and visual design fundamentals Collaborates seamlessly with creative team and cross-discipline leads Establishes/gives direction to others on concepts, mood boards, and presentations Directs photo and video shoots Has detailed knowledge of client’s business objectives Develops tools to improve internal processes Client-facing representative for creative presentations Actively participates in brainstorms and other idea-generating team sessions Fosters a collaborative, agile and innovative environment Takes full ownership of projects Serves as a mentor Gives continuous feedback to peers Champions the art craft within Agency Actively shapes and participates in company cultureExperience:5+ years design experience, preferably in a digital agency Exceptional portfolio that demonstrates conceptual thinking and strong understanding of branding Expert command of standard design and layout applications Proven creative problem solving skills Advanced understanding of the digital landscape, including online campaigns and mobile experiences Expert knowledge of, and the ability to lead, the production process Able to plan and execute shoots for video and still photography Solid knowledge of all steps required in the creative development processEducation:Bachelor’s Degree or higher in Fine Arts, Graphic Design, Digital Media Design, or Advertising/Portfolio schoolPlease do not hesitate to introduce yourself by applying below. This is looking to start up immediately and Local/Available candidates with have first preference!