Onward Search needs a Digital Marketing Manager for our client a mass media & entertainment studio.
You’ll join the Home Entertainment & Shopper Marketing team to develop & drive insights-based marketing programs and facilitate strategic planning for three key digital accounts (iTunes, Google Play, Microsoft,).
This is a 5.5 month opportunity with full-time hours that will offer benefits. It requires Monday, Tuesday & Thursdays onsite in Culver City. Wed & Fri are work from home.
To learn more about this Digital Marketing Manager opportunity, apply now and chat with a recruiter today!
As a Digital Marketing Manager you’ll:
Focus on the digital side working with clients directly as well as commercial, brand, media, digital marketing, & legal teams to develop innovative activations that build engagement and drive incremental revenue.
Design and execute insight-driven customer programs consistent with the promotion plan.
Develop end-to-end programs for new releases tied to national campaigns with an eye on lifecycle planning (from theatrical release window through home entertainment)
Develop customer activation programs for TV and catalog titles
Lead weekly customer meetings and conference calls
Develop an account marketing plan for the channel developing insights-driven promo plans that meet commercial objectives consistent with the customer marketing approach (thematic development, promoting titles, trade spend management, merchandising vehicles, vendors, pricing, 3rd party promo planning & timing).
Track competitor activity and adjust strategies/plans when needed.
Provide Customer Program Measurement using the insight to achieve account program ROI objectives while balancing value creation vs. cost of complexity.
Support of account growth, profitability, customer satisfaction, and preferred partner stratus
Conduct robust post-mortems to improve efficiency and effectiveness of future programs
Analytical problem-solving skills (quantitative and qualitative)
Skills & Experience needed:
6+ years overall customer marketing and/or media experience (specific experience working with transactional entertainment such as EST, iVOD, RVOD, or SVOD is a plus)
Must have digital product background and digital customer experience knowledge, strong client facing skills, presentation skills & project management skills.
Studio industry background in home entertainment is ideal.
Should have knowledge of Excel, PowerPoint, & asset management databases
1-2 years working on programs with a digital social component
Experience in developing and executing strategic plans using strong planning and project management skills.
Excellent oral and written communication skills, leadership & functional working skills.
Promotional marketing experience is required
Proven experience in working collaboratively wit Sales/Commerical teams and external customers
Qualitative & Quantitative Analytical problem solving skills are a must!
To learn more about this Digital Marketing Manager opportunity, apply now and chat with a recruiter today!
What’s in our benefits packages:
Medical, Dental, and Vision Insurance
Life Insurance
401k Program
Commuter Benefit
eLearning
Education Reimbursement
Ongoing Training & Development
*To qualify for our benefits package, you must work over 30 hours per week and the length of assignment must be a minimum of 10 weeks.
At Onward Search, our job is to find you dream jobs.
We are creatives, marketers and digital wizards who use our talents to connect talented people with the nation’s leading brands. And our relationship won’t end with your start date.
More than recruiters, we are your advocates, advisors, and employers of record. We pay weekly, make sure your needs are met, and measure our success by yours. Join us.
DE&I is not just our promise, it’s our passion.
Onward Search is an equal opportunity employer dedicated to a policy of non-discrimination in employment regarding race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status, or any other classification protected by federal, state and local laws and ordinances.
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