Marketing Jobs

Our client, a leader in the wealth management industry is seeking a Marketing Consultant to assist their team in integrating and adopting use of a new enablement cloud that integrates content, learning, buyer engagement, content automation, strategy & intelligence in one unified program. This person will manage projects for approximately 13 LOB’s overseeing the development of assets, landing pages, dashboards and more for internal clients to quickly use and share with potential customers. We are looking for an amazing consultant, PM, and communicator that has a deep understanding of marketing management, collateral development, and content or digital asset management systems, to help the client get stakeholders the right assets, at the right place, and within the right timeframe. This role is expected to last through March, 2023 with possibility to extend. This is a hybrid opportunity with 2-3 days weekly onsite in San Francisco or Boston. To hit the ground running this consultant should have experience: Supporting content /collateral development and management, and governance on key platforms Updating product and capability marketing materials (ensuring adherence to brand guidelines) to reflect current offerings Managing the distribution of updated marketing materials Developing landing pages on Seismic to support assigned lines of business Developing client communications related to product and user experience updates to raise awareness of resources and promote platform usage Supporting implementation of upcoming platform enhancements Monitoring and fulfilling inquiries and requests from internal users Coordinating communication of platform updates across all users Supporting development of a team specific dashboard; tracking engagement and usage (Seismic) Supporting training of internal users on how to use the technology and provide support for continuing education on new features and best practices Please bring these requirements: Bachelor’s Degree in Marketing, Communications, PR, or similar field In lieu of a degree 7-10 years of experience in Marketing will be considered Experience in the conceptualization, writing/design of content for digital and print initiatives and a portfolio showing previous work Experience managing multiple projects with competing priorities successfully Heavy experience working with Digital Asset Management and Content Management Systems or platforms (Seismic experience is highly preferred) Amazing communication, a positive can-do attitude, and the ability to provide excellent service in a fast-moving environment Experience in the wealth management, investment or FinTech areas is required

Our client, a commercial broadcast television network, is seeking a Partnerships Marketing Manager to facilitate partnership marketing initiatives for digital platforms and multi-platform distributors. This role will actively seek out marketing partnerships to promote Entertainment TV shows. Partner outreach could include but are not limited to brands, apps, websites, games, video content creators, social pages and influencers. In addition to digital partnerships, the manager will facilitate promotions with multi-platform distributors like Hulu, Comcast, DIRECTV, Roku, Apple, YouTube TV, Tubi among many others. RESPONSIBILITIES Executing marketing initiatives directly with third-party partners, facilitating digital executions with online sites, social and app partners, fulfilling requests for marketing assets for use in distributor marketing materials, work in conjunction with multiple internal groups to facilitate executions including Talent Relations, Design, On-air Promotion, and Publicity The Manager will execute all aspects of a partnership from beginning to end including initial outreach to creating final project recaps The Manager will also act as department representative for assigned shows in cross department meetings The Manager will also execute weekly marketing and CRM tactics: e-blasts, push notifications, on-platform editorial and asset delivery Facilitate marketing partnerships with trending websites, social platforms, content creators and apps to support entertainment programming Communicate priorities, provide marketing materials, inform and generally act as liaison for internal distribution teams to support multi-platform distributors Work with Design, video content and operation teams to produce and deliver creative assets to VOD platforms like DirecTV, SVOD (Streaming VOD) platforms like Hulu and AVOD (Ad-served VOD) platforms like Tubi Distribute marketing assets and strategy to internal, synergistic partners Assess objectives as outlined by supervisor; brainstorm, create and manage show campaign plans; then recap project Process marketing requests from multi-platform distributors; gather assets; review materials; liaison with Design, Legal, Promo and Content teams, Publicity, Talent Relations, etc. REQUIREMENTS 3-5 years of marketing experience is required, digital marketing, partnerships or multi-platform experience Excellent written and communication skills Microsoft Outlook, Word, Power Point, Excel & Photoshop required. Multi-tasking, with attention to detail Must be able to think critically and creatively Team player and a good attitude; be able to create positive working relationships with both external companies and people at all levels of the company

Onward Search is seeking a Project Manager (Email) to help our client build and execute multi-channel campaigns for their business. You will be responsible for concepting, planning, implementing and optimizing compelling campaigns that deliver an impactful customer experience and increase customer engagement. The Project Manager will work with cross-functional teams including creative, engineering/QA, and BI to deliver campaigns that meet goals. You will also test and measure new and existing campaigns, optimizing existing lifecycle campaigns to maximize engagement and increase KPIs. Responsibilities Manage the day-to-day support & execution of cross-channel campaigns including stakeholder management, trafficking deliverables & facilitating review cycles, and working with marketing technology tools and platforms. Be the subject-matter expert on email marketing strategy, targeting, tracking, and measurement related to Security Features and Operations. Build strong relationships with cross functional teams to deliver an impactful customer experience and increased engagement. Test, learn, and optimize to develop a deep understanding of initiatives and translate those insights into innovative customer campaigns. Personalize the email journey to drive a 1:1 customer experience that is relevant to the customer. Continuously look for opportunities to increase operational efficiency and program quality, and helping to scale successful approaches across the security features and operations function Analyze campaign performance and create & document reporting to capture observations, learnings and insights. Requirements Bachelor's degree and 5+ years' experience in email or digital marketing, agency or service background preferred 3+ years’ experience building out and executing email campaigns on Braze and/or Segment, or similar platform Experience with Return Path and intermediate knowledge of email deliverability Background in product, good understanding of the concept of trying to sell a product Strong understanding of ESPs and how to build an email from conception through launch Prior experience with A/B testing Experience developing, testing, and adapting HTML using templates Must have an understanding of CDPs (i.e. experience working in Audience Builder, Salesforce Data Extensions, etc.) Experience in both stakeholder and project management Prior experience building emails for a high volume business or client Preferred Qualifications Experience developing email marketing programs for a subscription service Strong analytical and quantitative skills – ability to use data to develop and measure marketing programs Proficient/Advanced in using JIRA and/or Workfront Experience using BI dashboards like Tableau Experience developing HTML templates to scale email development process and deliver personalization goals      

Onward Search is looking for a Director of Communication with a robust background to join a fin-tech start-up with a substantial social cause. This is an on-site position in Miami, FL. As a Director of Communication, you will: Build out a roadmap for expanding the communications team Develop, plan and execute 360 multi-channel communications strategies, including earned, editorial and social media content Manage media relations, pitch the press, and develop contacts with media members, influencers, and community leaders Prepare briefs and manage all communications material (Internal and External) Manage agency partners by setting strategic direction, tracking against strategy, and ensuring the agency is working at optimal levels Develop a brand voice and maintain brand integrity across all platforms Create and keep budget for the communications team Research and draft press releases, other media materials, and briefing notes Have a strong understanding of data (paid, owned, and earned media measurement, monitoring and reporting tools and practices) Contribute to, and support plans to build the company’s brand organically, including through social media, thought leadership, and partner relationships Proactively and expeditiously address comms needs, both planned and unanticipated Background Profile: 10+ years in a communication leadership role with evidence of consistently increasing responsibility, existing relationships with key media stakeholders, and more An extensive list of media contacts (B2C) Experience in stakeholder/community engagement Clear and concise communication with team members and senior management Strong and confident leadership Demonstrated success building and executing comms strategy and programs in a rapidly-changing, fast-moving environment; startup or fintech experience a plus. Ability to flex between setting strategy and executing, with an affinity for both Does this sound like you? Apply today! 

Onward Search is looking for a Director of Performance Marketing with a robust background to join a fin-tech start-up with a substantial social cause. This is an on-site position in Miami, FL. As Director of Performance Marketing, you will: Develop your own team from the ground up Help lead external partners and grow the in-house media capabilities Own media strategy in collaboration with some of the best agencies Conduct execution across all marketing programs - , identifying opportunities for innovation, efficiency, performance and storytelling to the right audience Partner with creative lead, media planners, data scientist and marketing automation specialists to ensure creative and media objectives align Own relationship across partners in marketing, branding, creative media and data Help build integrated programs and product messaging across brand and performance acquisition to reach target audience Manage budgets, focused on managing rapidly scaling budgets Oversee strategic planning, RFP process, negotiations, execution, and optimization of campaigns across social media, programmatic, SEM, SEO direct mail and lifecycle marketing Work with brand strategy and creative agencies on the creation, testing and measurement of media assets and targets Conduct and manage weekly, monthly and quarterly reports on performance of all channels and forecasts Background profile: 7+ years’ experience in growth marketing and user acquisition experience Strong quantitative and analytical abilities – able to interpret data to develop insights and strategy (familiarity with visualization tools like Tableau and Looker) Able to create cross channel efforts and translating past efforts into new channels Large familiarity with digital marketing channels like paid advertisement SEO SEM, ASO, in-product, push, email and more – also familiarity with marketing channel concepts like attribution, LTV, CAC, ROI, etc. Does this sound like you? Apply today! 

Onward Search is looking for a Director of Integrated Marketing with a robust background to join a fin-tech start-up with a huge social cause. This is an on site position in Miami, FL. As Director of Integrated Marketing you will: Develop a team of integrated marketers and creatives Lead brand building efforts and communicate compelling narratives to inspire users to keep engaged before during and after transactions Work with the CMO to concept and integrate marketing strategies that connect with the company’s brand identity, mission and values Lead marketing planning and own the holistic marketing calendar Contribute in PR, business requirements related to marketing technology and marketing analytics reporting tools Evolve brand strategy by assisting in positioning and messaging of the product and analyze effectiveness/impact Support both strategy and executional assets needed to drive key success metrics Develop repeatable marketing frameworks and processes and identify innovative solutions by identifying the things they work and why they work in order to expand them Collaborate with product teams and content development to craft messaging and campaigns across product lineup – these initiatives should inspire and educate consumers Drive organic growth by nurturing key brand channels that build brand awareness and drive new customers Own brand measurement and reporting across the company and help lead/prioritize budgeting and resourcing Partner with growth marketing team on full funnel strategies to pursue new customers and reach growth goals Help drive social strategy (supported internally and via agency) across different channels – assist in development of voice, content and brand pillars and lead content creation efforts Partner with data team to develop and share insight on customers – drive consumer research and segmentation Establish go-to market launch plans for the brand Oversee agency selection and management Leverage cultural insights and strategy to inject brand into culture Establish growth goals for management, measure reporting performance and strategize to improve efficiency Oversee production and execution of key marketing materials and campaign assets in partnership with creative lead Background Profile: 10+ years’ experience in brand strategy/ integrated marketing preferably in the B2C space 3+ years of team managing experience Experience developing partnership strategies and championed successful execution Experience with web site performance Experience with lifecycle management: acquisition, engagement, retention Experience with mobile web/mobile apps Experience in FinTech preferred  

Our client, an entertainment company, is seeking a Marketing Manager, Strategy & Integrated Planning to join the Marketing team. Responsibilities: The majority of role (80%) will focus on marketing strategy and title campaign planning on linear networks. Some involvement in planning experiential /activations for significant titles (20%). Manage marketing strategy development and campaign planning processes. Collaborate with key partners to source and align on campaign information and critical tactics. Lead strategy meetings, including setting agendas and managing follow-ups. Communicate marketing strategy and represent the team’s work in Executive meetings and with stakeholders. Analyze marketing research, develop campaign goals and track KPIs. Engage in ongoing industry analysis of competitive brands/campaigns. Maintain confidential information with all levels of colleagues, including Executives. Develop team processes and workflows. Musts: Minimum five years work experience in a consumer marketing field, with a preference marketing strategy in the entertainment/media industry. Passion for and strong understanding of the entertainment landscape. Strong written communication and presentation skills. Ability to lead a discussion and keep meetings on track. Strong attention to detail and follow-through. Flexible and adaptable to change in the face of shifting priorities and new opportunities. Ability to build strong working relationships across departments at all levels. Steady demeanor and knack for prioritizing projects to efficiently meet deadlines. Social media and pop-culture savvy. Mac proficient. Pluses: The preferred candidate has experience at a direct to consumer or entertainment company. Keynote and PowerPoint proficiency ​Does this sound like you? Apply today!

Our client, a merchandise retail company, is looking for a Freelance Email Operations Coordinator for a 3 month project. This job is completely remote, but must work EST hours. What you'll be doing: Responsible for the coordination of operational details of email marketing campaigns which includes: production schedule and call components for audience testing and targeting Coordinate with cross-functional departments to collect relevant information for execution of email, Mobile SMS, and digital campaigns Ensure complete communication and full understanding of email, Mobile SMS, Mobile App and customer needs across all internal teams Track the production milestones to make sure there is a timely delivery of campaign assets Manage projects, schedules, and priorities to ensure issues are resolved Provide direction and feedback to creative, production, and other key partners based on goals Build positive relationships with internal and external teams Facilitate the QA process by reviewing and approving all campaign test files, provide approval for deployment, and ensure execution of all campaigns and test scenarios Participate in ideation, strategies, and journeys to maximize key metrics Review and analyze performance Other tasks may apply About you: 1+ years of email marketing production experience, preferably within retail Strong project management skills and able to manage multiple priorities Strong verbal and written communication skills Excellent decision making skills Highly collaborative Comfortable and confident speaking to key internal and external stakeholders

Our client, a global CPG & sports lifestyle brand, is looking for a Trade Marketing Project Manager to support the Trade Marketing team, helping with tasks involved in the POS development process from concept to delivery. You must have an understanding of the retail environment as you will be developing merchandising solutions with a customer service mindset, keeping an eye on trends, and having a desire to understand shoppers and the drive to beat the competition in the in-store display. With a focus on large format retailers (including mass, club, & grocery channels), you will execute the retail marketing and visibility strategies for assigned customers. You will bring marketing campaigns to life through multi-faceted POS plans through collaborative relationships with the sales teams. Responsibilities: Execute visual merchandising / POS strategy & development for assigned projects/accounts/channels Be the subject matter expert and run point on assigned accounts’ POS and merchandising initiatives Develop POS solutions that serve the needs of customers, complement shopper behavior, and ensure the brand looks like #1 in store Support the annual business plan process (including guideline and “look of success” development) with guidance on effective POS solutions to achieve commercial and brand objectives Own and communicate trade marketing production timelines to relevant internal & external stakeholders Support the development of new POS innovations Draft project briefs by gathering requirements from internal stakeholders Build project timelines and manage internal stakeholders and external partners against deliverables Alert manager of anticipated challenges or at-risk milestones Maintain accurate project statuses and notes in project management tool Collaborate with cross functional stakeholders including Operations, Field Sales Force and Key Accounts, Shopper, Product, and Brand Marketing teams to deliver projects on-time, on-budget and exceed customer expectations Review all custom print POS requests to ensure quality and compliance with brand standards Champion looking like #1 in store and reinforce standards across assigned projects, channels & customers Skills + Experience: 1-2 years of consumer goods industry, brand marketing and/or product development experience, experience with retailers highly preferred Strong planning and project management skills Ability to multi-task and work in a fast-paced environment Excellent communication skills, including presenting and writing Strong interpersonal skills that facilitate cross department networking High attention to detail Strong conceptual thinking and design critiquing skills Proficiency in MS Excel, Outlook and PowerPoint Preferred Skills: Some technical knowledge of POS production (print, permanent, temporary) Experience working with agencies or production suppliers

Our client, a video game company, is seeking an Associate Social Marketing Manager to join the team. You will report to the Director of Social and be responsible to: Execute, optimize, and support social strategies for products, campaigns, and initiatives within video game's entertainment portfolio, owning the day-to-day operations Launch, plan, and operate official social media channels across established and emerging social platforms for this team; includes content ideation, copywriting, asset management, publishing, and reporting Work closely and collaboratively across Brand, Creative, PR, Influencer, and regional teams to champion social-first ideas and build globally integrated activations that are consistently player-first Assist in managing multiple campaigns simultaneously and effectively, thoughtfully prioritizing and problem solving Partner with social platforms to identify creative and first-to-market activations Deliver on goals with performance metrics for the team’s campaigns, monitoring regularly to understand effectiveness of strategies and identify opportunities for improvement Build a connection with the existing fandom and potential fans, and propose new ways to engage with them Seek out the latest industry trends across gaming, entertainment, music, and technology, and help develop a vision for the future of their convergence Musts: 3-4 years of professional social marketing experience at a studio, streaming platform, or agency within the entertainment and/or music industry Proficient in all relevant social media platforms, tools, and software (such as Spredfast and Sprinklr) Experience building, executing, and scaling social media campaigns across multiple platforms with a proven track record of growing audiences and delivering on engagement metrics Innate eagerness to roll up your sleeves to not only strategize, but execute on that strategy In-depth knowledge and continued curiosity of the digital media landscape Experience briefing and managing creative agencies Pluses: Experience and passion in gaming Ability to thrive in a fast-paced work environment, readily adapting to changing priorities, nuanced feedback, and aggressive project time frames Extreme attention to detail with relentlessly high standards Exceptional verbal and written skills Experience at an agency working on social campaigns within entertainment and/or music Paid media experience, ideally within social media (biddable, high impact, custom digital, influencers)