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Digital Operations Coordinator
Freelance Data Strategist (Social Media)
Our client, a leading social media agency, is looking for a Data Strategist to join their team on a 1-2 month freelance assignment. This is a fully remote role that begins immediately. What you'll be doing: Analyze consumer, cultural and client category data through both quant and qual research to understand motivators, competition and opportunities. Utilize your knowledge of current and emerging trends in digital and social media to contextualize data and develop opportunity areas for creative development. Pull data from multiple sources and synthesize into clear and concise recommendations. Continuously push for best in class reporting on data. Other tasks will apply. About you: 3-5 years of experience in data strategy, insights, social media strategy or creative strategy. Must have proven experience pulling consumer insights from data and crafting them into compelling stories. Has experience working with social platforms like Instagram, TikTok, YouTube, Pinterest, etc. Ability to build client-facing presentations of data and insights. Must be able to creative measurement plans. Hands-on experience with tools across the following: Social listening: Netbase, Brandwatch, Crimson Hexagon, etc. Site analytics: Google Analytics, Adobe Catalyst, app analytics. Native social analytics: Facebook Insights, Facebook Business Manager, Twitter Insights, Instagram Insights, etc. Data aggregation/visualization: Sprinkly, Domo, Datorama. Competitor Trackers: RivallQ, Social Bakers, etc. Syndicated Audience research (MRI, Simmons, WebIndex. Does this sound like you? Apply today!
Sports Marketing Manager
We are seeking a data-driven, consumer-focused, creative problem solver to join our team. You have experience collaborating with partners, supporting marketing operations, and optimizing campaigns. The right candidate loves sports and understands the Fantasy and Betting landscape and the latest trends shaping the industry. You have demonstrated success in solving new and unforeseen problems and doing whatever it takes to get a project or team across the finish line. Responsibilities: Responsible for contributing to growth through marketing operations and partnership support to deploy optimized campaigns Manage a robust suite of creative execution and project schedules across internal and external teams to ensure smooth campaign executions Generate and go deep on campaign and channel performance and optimizations to learn what works and doesn’t to deliver growth Support CRM tactical alignment and Q/A Route campaign executions through the internal and external processes for approval Collaborate with marketing channel leads and internal/external creative teams Inform and update stakeholders on campaign performance, plans, and progress towards metrics Work with a cross-functional team across marketing, product, engineering, design, communications, and legal Qualifications: 5+ years of marketing, digital marketing, or media Passion for sports and strong interest in the Gaming/Betting industry Sports industry experience a plus Demonstrated familiarity with sophisticated campaign optimization strategies Building trusted relationships across functional groups and partnerships Excellent interpersonal, organizational, creative, and communications skills Demonstrated track record of working closely across teams Problem solver who never stops thinking about ways to improve Strong work ethic and strong core values (honesty, integrity, creativity) Does this sound like you? Apply today!
Sports Product Marketing Manager
We are seeking a sports industry savvy, data-driven, consumer-focused, creative problem solver to join our team. The right candidate has marketing experience in the Sports Betting, Gaming, or Paid Fantasy Sports category and is up with the latest trends shaping the industry. You know how to use consumer insights, find competitive intelligence and recommend innovation that achieves our goals to acquire, engage, and retain sports fans. Responsibilities: Contribute to growth through marketing and partnership support to deploy strategic acquisition and engagement campaigns Manage robust creative campaign development and execution, collaborating with analytics to identify growth opportunities Maximize full-funnel approach to capture qualified users across owned and paid marketing channels Generate and go deep on consumer insights and competitive intelligence to learn what works and doesn’t to deliver growth-driving products/offer innovation and iteration for our portfolio of gaming and betting experiences Help marketing teams understand/internalize consumer insights, choices, and segments – and how these influence the direction of campaign messaging and positioning Collaborate with marketing channel leads and internal/external creative teams Execute with cross-functional teams by leading meetings and standups Inform and update executives and stakeholders on campaign performance, plans, and progress towards metrics Work with a cross-functional team across marketing, product, engineering, design, communications and legal Qualifications: 5-7 years of product marketing, digital marketing, media or consumer-facing products Preferred experience in Sports Betting, Gaming or Paid Fantasy industry Demonstrated familiarity with sophisticated user acquisition strategies Excellent interpersonal, organizational, creative, and communications skills Demonstrated track record of working closely across all key stakeholder teams (Product, Engineering, Design, Video, Social, Editorial, Partnerships) Problem solver who never stops thinking about ways to improve Strong work ethic and strong core values (honesty, integrity, creativity) Does this sound like you? Apply today!
Our client, a subscription-based social content platform that empowers creators and artists, is looking for a Content Lead with B2C experience. You’ll be working with a content production team to build brand awareness & engaging content that excites creators about the platform. Responsibilities: Own content marketing strategy, communicating with stakeholders Collaborate with creative, analytics, paid media, brand and social teams Work with content creators to ensure brand consistency Requirements: 10+ years’ experience in web/digital, paid media, social, and brand awareness campaigns A strategic creative, well-versed in digital & traditional marketing, social media, advertising, and long- & short-form content Growth mindset with ability to work in a fast-paced, ever-changing environment Analytical down to reporting and spreadsheets Creative, big-picture thinker, pushing the limits Detail oriented
Marketing Strategist (Media)
Our client, a leading recruitment marketing agency, is looking for a Marketing Strategist to join their New York City team. While the team is currently remote, they do plan to implement a flexible on/off-site schedule when safe to do so. What you'll be doing: Manage and optimize programmatic advertising campaigns for a range of clients Actively review performance data, tracking this agains client campaign objectives and goals Continuously look for opportunities to improve performance to deliver best possible ROI Build and troubleshoot on programmatic ad campaigns, build reports and evaluate campaign performance Optimize campaigns to drive continuous ROI performance, using data to inform choices Provide leadership and clients with reports, synthesizing complex information into easy to understand presentations Work with the Strategy and Account teams to build and implement non-programmatic strategies Perform A/B ad testing to gather insights and make recommendations on campaign optimization Other tasks will apply About you: 3+ years of experience in media data and analytics Bachelor's degree is required You are analytically minded and love to leverage data to unearth trends that unlock business solutions Ability to evaluate data, identify trends out of data and be able to craft that information into actionable recommendations Experience in the digital advertising media space including experience with PPC advertising Proficient with Microsoft Excel Strong experience with Google Analytics You are a critical-thinker who sees business issues as an exciting opportunity to solve You are a strong independent thinker and worker, but enjoy collaborating with an integrated team
Our client, a Social Media Company, is seeking a freelance Marketing Operations Associate to join their team. Responsibilities: Primary duties focused around recruiting agency management, CW/Vendor Onboarding & Maintenance, and individual freelance sourcing Coordinate agency recruiting onboarding calls Review candidates shortlist and provide feedback to agency Manage interview scheduling as well as collecting candidate feedback Compete onboarding via econometrics understanding IT / contract onboarding and facilitate process Maintain trackers with latest information on recruiting process Maintain communication with resource throughout contract and manage extensions as needed Meet with hiring managers to understand specific skill set & requirements for resource being requested Source portfolio's via LinkedIn, WorkingNotWorking, personal network Manage communication with resource and hiring manager throughout the process Manage interview scheduling as well as collecting candidate feedback Musts: 2-4 years of experience in supporting marketing teams with resourcing and project management Proficiency at Google Sheets / Excel formulas and functions Excellent verbal and written communication skills, with high attention to detail Excellent problem-solving skills Quick learner and detail oriented; analytical and problem-solving skills; someone who can think critically Ability to thrive in a face-paced, deadline driven environment
Freelance Senior Marketing Analyst (Pharma)
Our client, a large pharmaceutical advertising agency, has an immediate need for a Freelance Sr. Marketing Analyst, ideally with experience with HCP audiences. Detailed responsibilities include: Actively contribute to, develop, and manage analytically oriented projects from inception to delivery, including client communication and the packaging / presentation of deliverables Working with cross functional teams and in-line business teams (e.g., Account, Strategy, Project Management, Digital Production) teams to build a robust marketing strategy for the client Analyze data and develop well-thought-out insights/recommendations, and drive concrete/client focused recommendations Provide analytical solutions regarding marketing effectiveness, across marketing channels, to improve client decision-making Execute and propose tracking/tagging strategies and ad-hoc analyses Clearly articulate project goals and objectives to technical and non-technical audiences Effectively communicate to management and clients via presentations and reports Ensure high quality deliverables are met in a timely manner Assist with data extraction, preparation, and automate reporting templates Maintain and prepare well documented, sourced, and integrated research materials Requirements: Minimum of 2 years of experience performing marketing analytics. Advertising, consulting, or pharmaceutical marketing preferred Self-motivated and ability to work in a fast-paced environment Proven ability to collaborate across agency or multi-functional organization Problem solving and desire to learn new data platforms and technologies Expertise in multiple web analytics tools: Adobe Analytics, Google Analytics, and/or other web reporting tools is required. Knowledge in tagging management and SEO is a strong plus Hands-on experience with Data Visualization software (e.g., Tableau), Social Media Listening and Monitoring (e.g. BrandWatch) Comfortable working with large data sets, and basic knowledge of database, SQL, and R preferred Proficiency in Microsoft Office, especially Excel and PowerPoint. Visual Basic, advance formula/macros skills are a plus Excellent communication and presentation skills MBA or Master’s degree is highly desired, preferably in a quantitative field, e.g. math/statistics, engineering, computer sciences, economics, business, psychology
Inflluencer Manager - Gaming
Our client, a gaming company, is seeking an Influencer Manager for the marketing communications team. We're looking for candidates with the following skillset and experience to fill the role. Responsibilities: Help us work with influencers around the world to amplify the gaming experience to global audiences. Use a deep knowledge of the content creator space, your network of influencers, and expertise in driving impactful global influencer engagements Develop groundbreaking, creative strategies with global impact Help lead influencer campaigns across streaming networks and platforms Coordinate directly with regional Influencer Managers and streamers, creators and talent managers or agents Manage to report across streaming networks, platforms, social media, and community discussions Analyzing performance data, industry trends, and new opportunities Musts: 1-3 or more years of related influencer experience focusing on video games, consumer brands/products, or entertainment A network of influencer relationships, which includes experience working directly with creators, streamers, and talent agencies Experience with content and streaming networks, including Twitch and YouTube, and communications platforms such as Discord Bring empathy for what influencers want to see out of our brand to help attract new global audiences into the gaming community. Pluses: In-depth experience with social media platforms A passion for games, specifically the FPS genre and always-on titles BA/BS in Public Relations, Marketing, Communications, English or Journalism Does this sound like you? Apply today!