We connect you to the best traditional and digital marketing jobs at leading companies and digital agencies.
Web Analytics Manager
Our client, a consumer electronics company located in SF is looking to hire a freelance Web Analytics Manager for a 3+ month assignment starting immediately. This person will be part of a new team building out a world-class data science and analytics function. You will partner with the digital, integrated marketing team and business groups to refine and optimize the user experience. This person should have experience measuring and setting KPI/benchmarks, customer journey mapping and imparting insights that enable them to drive efficiency of spend and optimize creative. A passion and deep understanding of interactive marketing channels including; search, online media, website development and attribution will be key to their success.Responsibilities, Experience and Skills Required:Highly proficient in online marketing and web analytics tools (e.g., GA 360, Ominture), site optimization tools, CX platform analytics tools (e.g., Foresee, Opinionlab, UserTesting, Hotjar). A proven understanding of web analytics best practices (e.g., KPI, benchmarks). Expert knowledge of Google Tag Manager (generating tags, implementing tags, tag tracking). Expertise in e-commerce web analytics, including e-com backend (e.g., Shopify), to understand and optimize consumer path to and through purchase funnel. Ability to connect web/e-commerce data to performance data from all of digital campaigns elements to piece together a more holistic story about consumer journey. Proven experience using social listening tools (e.g., Netbase, Sprinklr, Radian6) as well as reporting analytics across different media channels and media types (e.g., Display, Search, Social, programmatic). Strong Excel and database management (e.g., SAS, SQL, SPSS) analytics tools experience. 5-7 years of overall web analytics at large agency and/or client-side at a large company. Bachelor or Master’s degree in marketing, statistics and/or business. Hands-on experience using data/analytics dashboards (e.g., Tableau, Beckon, Origami Logic). Analytical and data driven mind-set.Does this sound like you? Apply today!
Engagement Lead/Digital Marketing Manager
Onward Search is seeking an amazing Digital Marketing Manager for one of our top digital agency clients in ATL. You would be responsible for managing all client deliverables, account growth, setting the overall strategic direction and vision, and developing provocative solutions that inspire the team and client. Job Details: Primary client contact, providing short and long term strategic counsel, as well as overall fiscal responsibility for the account. Liaison between the client and agency to ensure expectations are properly managed on both sides. Develop and manage effective top of funnel/lead generation marketing implementations, including: CRM (Salesforce/Pardot), SEO/SEM, and analytics. Lead a wide array of B2B and B2C digital initiatives with a marketing focus, including: branding, social media, advertising/media planning and negotiations, and email campaigns. Coordinate with third-party vendors and in-house subject matter experts for media planning and PR. Ensure proper documentation for the project is developed and followed – e.g. status reports, statements of work, business requirements, sprint planning, etc. Assist in developing and managing budgets, project plans, and resources to meet desired profitability margins and success criteria for each initiative. Show initiative in creating new ideas, processes and techniques that add value to the account. MUST HAVE: experience with Business Analyst or similar type of work in an agency setting.Does this sound like you? Apply today!
Onward Search is looking for an amazing Data Analyst WITH ecommerce experience/background This role will help ensure the success of online efforts. You will help measure the performance of online campaigns, illustrate clients’ return on investment, and provides insights into improving performance. You will utlize various measurement tools and provide timely in-depth reporting, analysis and optimizing solutions. You will contribute ideas and insights that will benefit our clients. KEY AREAS OF RESPONSIBILITYResponsibilities include, but not limited to: Data Analysis and Execution:Partners with the digital planning team to create an appropriate measurement strategy for each campaign. Creates and presents analysis templates. Utilizes proprietary tools and third party ad serving technologies to report and analyze clients’ post analysis data. Observes, evaluates trends of digital campaigns and provides recommendations for optimizing. Manages the daily responsibilities of data entry, creative trafficking and analyzing data for multiple accounts. Ensures that quality and timeliness of measurement deliverables meet client expectations. Manages vendors on a project basis to implement measurement solutions as well as single contributor on projects and tasks. Develops, tests, and evaluates new tools in one area of functional expertise. Aids in the creation of client media objectives and strategies. Writes POVs.Responsibilities:May manage day-to-day client interaction. May manage expectations of clients and deliverables. Assist media and account teams in growing business opportunities within current clients. Keeps up with the latest trends in media. May be responsible for informing team/client of new opportunities or issues. Participates and leads, if appropriate, face to face client and vendor meetings. Builds positive relationships with internal and external teams and sets good example for assistant level. Participate in the hiring and recruitment process of future team employees. Assess problems and concerns in a systematic, logical and rational manner. Proactively resolve issues, know when to and to whom to escalate. Provide guidance to team members nurture/promote team environment. Assist in the training of junior team members. May be responsible for working with Supervisor to develop and oversee junior staff- manage time, assure projects are completed on time and adhered to (within) budget. May be responsible for constructing and delivering accurate, honest and timely performance management documents. Capable of managing multiple deliverables and ability to seamlessly transition among them.Communication Skills:Expresses oneself clearly and concisely in oral communications. Writes in a clear, compelling and concise manner. Organize ideas and information logically and sequentially. Assists in the development of presentations, overviews, and tactical POVs. Develop client reports that are clear, compelling and persuasive. Ensure key information is provided to team regarding client issues, internal agency issues, changes in account status, etc. EXPERIENCE/KNOWLEDGE REQUIRED:Bachelor’s Degree. Ecomm experience is a Necessity. Digital media experience, ideally including Data analysis or Database Marketing experience. Must be able to demonstrate data interpretation capabilities (Exposure to analytical course work, a plus). Thrives in a fast pace, constantly changing environment; can adapt plans due to changes in client objectives, priorities or budgets while minimizing impact on project momentum. Excellent presentation and report writing skills. Strong analytical skills and ability to relate results to client business objectives. Experience with online research tools such. Advanced computer skills (MS Word, Excel, PowerPoint). A knowledge of working with large relational data sets.Does this sound like you? Apply today!
Social Media Producer
Our client, a leading entertainment company, is seeing a Social Media Producer for a 6-month role that could extend.The Social Media Producer will be responsible for assisting the social media strategy and execution for international territories, starting with Canada and Australia. They will help market the growing slate of original series abroad. The ideal candidate for this position has extensive experience creating social content, writing for social audiences, and establishing a voice for shows on social media. This position reports to the Social Manager.ResponsibilitiesSupport the social expansion into International territories. Research the culture of each foreign market to establish best practices for promoting the brand that will resonate with consumers in each country Develop the tone and voice for the brand in international markets. Be the primary liaison with any international partners on the ground in each territory. Execute the social strategy to promote the diverse slate of programming available Internationally including Original Series, Broadcast Programming, and Classic Library Content. Responsible for writing and positioning daily social posts across Facebook, Twitter, Instagram and other channels. Ideate, coordinate, and oversee production of social content plans for new territory launches. Collaborate with other social producers and creative team to adapt existing editorial, graphic design and video assets for use in international markets. Keep a well-documented publishing schedule and calendar. Track performance and results of campaigns and initiatives to ensure social performance and business objectives are being met. Assist with community management across social channels - actively engage and respond to followers and brainstorm ways to encourage social conversation. Stay current with industry trends and the competition. Experiment with emerging platforms, technologies and dynamic activity that impact the social landscape.Required Qualifications:3+ years’ experience producing custom social content and managing brand social accounts, preferably in entertainment. Willingness to work nights and/or weekends if necessary. Must have an adaptable writing and content style for a range of genres. Experience developing and creating visuals and video optimized for sharing. Deep understanding of publishing on various social platforms and nuances of the end-user experience on each. Keen eye for visual storytelling through photo and video with ability to use photo and video editing tools to self-serve on content for distribution. Must be detail-oriented and a stickler for grammar and consistency in voice. Passionate and knowledgeable about television and pop culture. Great communication skills and ability to articulate concepts. Ability to work against tight deadlines and flexibility to pivot on strategy and execution when necessary. Ability to mine and leverage social and site data to develop content quickly against social trends.Preferred Qualifications:Prior experience marketing entertainment IP to international audiences. Prior experience working for a television network or major studio.
Associate Brand Manager
Associate Brand Manager -We’re looking for consumer marketer and brand developer focused on consumer marketing and/or brand building. In this role, you will help manage product development and marketing processes to for a fantastic brand. On product development you will gain exposure to the cross-functional partnerships that empower the brand, working with design & development, packaging, engineering, demand planning, costing, etc. on future product lines. You will assist on marketing strategy and execution, such as launch plans, the agency concepting process and internal development of digital communications. To be successful, you will need to be a proactive, high-energy, collaborative, a creative problem solver and responsive team member. Well-rounded candidates should have both a strong creative and digital background as well as the ability to think strategically about the business.Primary Duties and Responsibilities: Under the general direction of your manager and team, you will:Partner with cross-functional teams to assist in product development initiatives. Identify product innovations and drive through the system to better meet consumer demands. Assist in development of overall go-to-market product strategy and launch plans. Develop advertising briefs for advertising and other marketing communications assets. Track and analyze global point-of-sales data week-over-week – track business performance, identifying trends and make recommendations to optimize product strategy and marketing plans. Learn our systems and support team in the creation of product plans, wave tables, etc. Assist in the creation of package briefs, product name creation, sample coordination, etc. Assist in the timely and consistent communication of brand activity and key information to internal business partners.Education and Experience Requirements:Minimum of 2 year of progressive experience supporting a fully integrated marketing program. Bachelor’s Degree in marketing, advertising or related field. MBA preferred (additional work experience in lieu of MBA considered). Understanding of the implementation of a fully integrated marketing program.Critical Skills:Passion for creating the best play experiences and a natural curiosity that leads to identification of white spaces. Trend savvy with a digital-first mindset. Ability to collaborate and influence cross-functionally and with senior management to advocate for business needs. Ability to make informed decisions quickly to keep performance on track. Strong project management abilities; capable of prioritizing multiple projects simultaneously under tight time constraints. Strong verbal, written and presentation skills. Business and financial acumen and an ability to think analytically about the competitive landscape. Ability to be agile and flexible in thinking and adaptable in a frequently changing environment. Apply today to be considered!
eCommerce Marketing Manager
Our client, a family owned company in the northern suburbs of Chicago, is seeking an eCommerce Marketing Manager to handle the online efforts of their business.This role is responsible for e-commerce development and management, effectively driving and growing sales specifically within Amazon.com and their e-retail partners. The e-Commerce Manager will focus on coordinating digital efforts with regards to search and display/banner campaigns and affiliate marketing efforts to drive online sales. This position will also be the primary developer of comprehensive digital and promotional e-commerce plans and content, collaborating with internal marketing and e-comm sales staff as well as any outside partners and third party agencies. The e-Commerce Manager will be responsible for creative and compelling incentives, offers and messaging, etc., targeted to consumers through existing and new digital channels.Essential DutiesOnline Product Sales and Strategy Responsible for developing and implementing sales building programs at Amazon.com and our strategic e-retail partners across Lawn and Garden portfolios of products. Responsible for evolving our digital footprint, emphasizing the conversion path to purchase, and ensuring strong integration with and across our other brand campaigns. Stay abreast of cutting edge solutions to enhance our product marketing identity that will be meaningful to consumers. Set up of all new items, promotional calendar development and implementation, post-performance and weekly analysis, and other duties as assigned. Oversee the tracking and analysis of e-Commerce sales and analytics to ensure we are constantly learning and improving the process. Work closely with sales teams, e-Commerce partners and retailer accounts to develop strong promotional strategies and unique product offerings that will enhance presence on their sites. Act as point person with the sales team and online retailers (Amazon. Com), providing them with necessary assets and marketing support. Assist with developing promotion and product innovation calendar to align brand campaigns, new product launches, brick and mortar retail events and promotional initiatives.Lead and Sales Generation Work alongside internal marketing partners and digital agency on a daily basis to optimize key terms and banner ad performance. Generate competitive, integrated, research-based and data driven insight that increases consideration and sales with potential online buyers. Assists in the development and management of the e-commerce P&L to deliver company top and bottom line results for this channel of business.Knowledge Strong knowledge of Amazon.com platform and tools – particularly A+ pages. Broad knowledge of online and e-Commerce space and best-in-class third party providers. Strong knowledge and working experience of web analytics packages. Strong knowledge of data manipulation tools particularly Excel. Knowledge of forecasting and business analysis (including but not limited to; site traffic, conversion, spend, click-through rate etc. to identify growth and optimization opportunities). Knowledge of negotiating methods, principles and concepts. Knowledge of financial analysis, modeling, budgeting and business planning.Qualifications Bachelor’s degree with a discipline in marketing or business from accredited college/university preferred. 5+ years’ experience in e-Commerce Marketing and Sales. Must have direct Amazon.com experience with a successful record of managing accounts and developing brands.Does this sound like you? Then apply today, we cannot wait to meet you!
Onward Search is looking for a Creative Copywriter who can successfully handle both highly conceptual and detailed work. In this role, you will be partnering with an Art Director to work on a variety of digital & traditional based projects; Projects will include everything from manuals, how-to-guides, direct mail and emails, prospecting materials, banner ads and product page channel. You will also be involved in creating, building and presenting multi-channel integrated campaign experiences. This role is a 6 month extendable contract position working onsite in Chicago, IL.To be successful in this role you will be a problem solver; be able to think out of the box; collaborative; be comfortable selling your work to stakeholders.Your Experience should include:Multi-channel copywriting, copyediting and proofing talents. Great communication skills, positive attitude, team-oriented mentality. Good understanding of advertising with a strategic approach to the creative process. Ability to manage multiple priorities, internal workflow, deadlines and client expectations.Additional skill set:Be comfortable writing both a clever headline as well as longer copy. Understand tone and be able to quickly adapt your writing style. You understand the importance of strategy and use it to create eye grabbing work. You understand the benefits of process and you use it to your advantage.Basic QualificationsExpert in written marketing communications – long and short form. Bachelor’s degree specializing in advertising, journalism or similar discipline; or military.ExperienceBe detail oriented and making sure to check for product, consistency, brand standards adherence, spelling, production concerns, other errors. Manages his/her own time effectively and autonomously. Can work with little regular oversight from Creative Director. Flags concerns in a timely manner and brings solutions to the table. 2 years of experience working in an advertising agency, or 4 years of experience working with a corporate in-house creative team.If you feel you are a fit for this role, please apply with your portfolio and resume. Portfolio should include produced work for integrated marketing campaigns and/or product/technical copywriting.
We have a client that is looking for an Admin/Office Coordinator for a 12 month contract. Support including but not limited to the below:Completes work assignments and priorities in a timely manner Complies with company policies, procedures, and standards of ethics and integrity—high level of confidentiality required Leads office management and administrative aspects of event planning, management, coordination (team wide) Detail oriented with/of high level of sensitive company information 2-4 years administrative or relevant work experience with senior leadership or above preferred Bachelor’s degree preferred and/or relevant work experience Proven experience in Microsoft Office (Work, Excel, Outlook, Visio and Power Point) with an intermediate or better skill set Ability to prioritize in a fast-paced team environment Work self-directed at times using sound judgment and decision-making skills Ability to manage multiple projects with competing priorities Coordinate and distribute agendas for meetings with direct mangers and others Create slide presentations using PowerPoint Manage team org charts Provides data and information to management for specified area Utilizes business and process knowledge to construct communications (for Ability and willingness to use self-initiative Manage self and others with good sense of prioritization Able to delegate when needed/appropriate Adaptability and flexibility to ever evolving work flow Positive disposition and a willingness to work with multiple teamsDoes this sound like you? Apply today!
Sr. Marketing Manager
Our client, a frozen yogurt company, is looking for a Sr Marketing Manager who will report to the VP of Marketing and join the team for a full-time position.Responsibilities:Develop and roll out new and updated marketing programs that create significant revenue. Gather best practices from established franchise system, develop programs, test launch and manage program. Support and train franchisees on programs developed. Measure and report performance of marketing campaigns, gain insight and assess against goals. Work collaboratively with Marketing team to drive department’s goals.Requirements:5-8 years in marketing preferably in-house with a CPG company. Bachelor’s Degree in Marketing or related field; MBA preferred. Self-driven with strong results-orientation. Team player with a can-do attitude. Proven experience with marketing program development, training & support. Excellent written and verbal communication skills. Experience developing programs that drive results and about training and supporting a large group of operators such as franchises is highly desired. Able to work independently and collaboratively in a fast-paced and rapidly changing environment, as well as being able to multitask and manage time efficiently. Candidates who are passionate about marketing, design and branding, optimistic and compassionate will be most successful in this role.
Do you love music and movies? Are you a sports fanatic or can’t wait to catch your favorite artist live in concert? If so then this might be the role you have been searching for. Onward Search has an exciting opportunity for a Marketing Manager working with one of their top clients in San Francisco, CA on a 12-month extendable contract basis. If the description below describes you then we want to speak with you. Apply today to learn more! Position Overview:You are a very data-oriented person. You love the search space, have rich experience in SEM / AdWords and believe it to be a great demand-capture platform. You are excited about the future of mobile. You take pride in being a self-starter. You are hands-on and know how stuff works under the hood. You are strong analytically, can self-serve reporting and back decisions through data. You are a structured thinker. You are excited about learning something new each day. You are committed to be a lifelong learner. You ask all the right questions and relentlessly pursue the answers. You will have at least 4-5 years’ experience specializing in the AdWords & App space. You have proven experience in successfully delivering impact through Acquisition & Engagement campaigns in search space (primarily Google). Having first-hand experience (or good knowledge of) how ad-tech products work & familiarity with Tableau / SQL is a huge plus. You can manage multiple stakeholder relationships across business & product teams effectively. You are excited about the app space, strongly believe in its value to drive loyalty & engagement and can evangelize across all internal stakeholders. Expectations & Responsibilities You are expected to independently lead user-acquisition and demand-capture campaigns across the conversion funnel in search-space for English speaking regions (US / UK / CA). Your primary responsibility will be owning the portfolio of Google UAC & Apple-Search-Ads campaigns to ensure revenue goals are delivered each quarter. You will work closely with colleagues in the broader SEM team to ensure that we’re maximizing ROI for the company across both the channels. You will work closely with analytics team to identify growth opportunities, assess performance and build an internal understanding of incrementality. You will evangelize the benefits of app across the organization and influence other teams to prioritize it