We connect you to the best traditional and digital marketing jobs at leading companies and digital agencies.
Brand Development Lead
Our client, an internationally recognized CPG brand is seeking a Brand Development lead to join their internal marketing team. This person will be responsible for project management of the brand development of new product launches. Duties and responsibilities include: New product development, working with internal resources including R&D from concept thru commercialization Packaging development, including graphic and structure changes on new and/or existing items, working with internal resources including Design, Tech. Packaging and Purchasing Advertising and Promotion development Consumer research and analysis Provide financial analysis of key corporate initiatives – may including but is not limited to: New item launch post-audits Execute regular item margin analyses Develops ROI analyses prior to project launches Leads all aspects of on-going content management of one of more brand/category websites and/or social media sites: Contributes to new idea generation in all product categories and department processes. EDUCATION AND EXPERIENCE Bachelor's degree in Marketing (or related field); Master's degree preferred 3+ years experience in brand development and launch Proven track record of successful project leadership. Computer literate in a Windows environment (including Word, Excel, PowerPoint at intermediate skill levels). Rapid attainment of capabilities with basic functions of Cognos and Adage 1. Normal office environment and working conditions.
Digital Marketing Associate
Our client, a nationally recognized CPG brand, is seeking a Digital Marketing Associate to join their internal marketing team. This person will be responsible for planning, development, execution and measurement of all digital communication and activation efforts for their assigned brand. Responsibilities: Handles all aspects of brands’ digital media programs (including but not limited to social media, influencer efforts, websites, SEO/SEM campaigns, content for e-commerce platforms and digital advertising) on a timely and high-quality basis. Plans, gains agreement to and executes social media campaigns and posting schedules Authors copy and project manages image development and acquisition Tracks all agreed performance metrics and reports to management Ensures consistent high-quality and up-to-date websites and content Oversees and project manages influencer selection and content development Recommends and manages approved budgets for digital marketing programs Ensures continuous improvement in digital efforts Participates in authorship and regular review of standard operating and business operating procedures. Proactively seeks, evaluates and develops viable new digital marketing opportunities, directly leading vendors through contract and execution stages. Solicits and analyzes cost quotations on potential digital communication and activation programs. Regularly monitors functionality of digital platforms and websites, and recommends/takes timely corrective and preventive action as needed. Performs monitoring and community management tasks on social media platforms, including responding to posts as called for in established standard and business operating procedures. Stays attuned to developments in digital marketing and legal environment and uses to ensure organizational awareness of relevant best practices. Compiles and analyzes data to evaluate digital and other programs as assigned for ad hoc summaries, business reviews, etc. EDUCATION AND EXPERIENCE A 4-year college degree in marketing; or, equivalent in training and experience is required. 3+ years of digital and social marketing experience including paid social, web analytics and SEM/SEO in a consumer goods environment. Strong understanding of social and native advertising platforms, including but not limited to Facebook Ads Manager, Instagram, etc. Understanding of SEO/SEM platforms (especially Google) and analytic tools (e.g. Google Analytics, Google Trends, Webtrends).
Our client, a Media Publisher in NYC, is looking for a Creative Strategist to join their team ASAP for a permalance opportunity! You have a background in creative thinking combined with a comfort with analytics and an ability to tell the story with numbers. You have prior experience with A/B testing and are very data and analytics driven. You come from either the brand side or from the creative agency world, with a passion for creative, bringing new ideas to the table to move brands forward. You will be owning the creative strategy and vision for a number of brands. You have deep experience in social content strategy, whether it is organic or paid. This is an urgent need starting ASAP on-site in NYC. Apply today!
Market Research Manager
Onward Search has an awesome new opportunity with a big client in New York City. This opportunity is for a Market Research Manager who can start immediately onsite at our client’s office. Our client is looking for a candidate with an ability to turn both qualitative and quantitative research into insights and get a deep understanding of the shifting trends in global culture. If you would love to produce work that will impact the way the market understands culture trends and their relationship to music, apply right now! RESPONSIBILITIES Manage the brand’s culture insights research track Work closely with market research agencies to conduct survey research and focus groups Produce research deliverables (client facing narratives, collateral for sales and content) Analyze the brand’s first party data to develop market insights Develop industry presentations highlighting the brand’s culture insights Collaborate with the media sales team on client specific analysis Create localized analysis for individual global markets QUALIFICATION Must have 10 to 15 years of experience working in an insights capacity for a market research organization Must have at least 5 years working in digital media or agency Previous hands on experience designing surveys, developing survey methodology, and analyzing data Experience designing and managing focus groups Strong storytelling and presentation skills Experience with market research vendor Does this sound like you? Apply today!
Onward Search is hiring for a Communications Manager! This is a long-term contract in Dunwoody with potential to go perm. . Health benefits available during the contract period. Responsibilities: Manage communications and content development both within assigned organization, as well as regional and other global business units to ensure a cohesive communications strategy regarding implementation and ongoing structure of the communications plans Manage the coordination and dissemination of global internal communications distribution process for assigned areas. Review and/edit all major communications scheduled before distribution to program owners and employees Proactively develop communications bulletins, announcements, news stories, plans or strategies to disseminate key functional initiatives, programs and events to designated groups of employees and hotels to drive adoption, awareness and engagement. Work with management to ensure communication tone and style are consistent Requirements: Bachelor's or Master’s Degree in journalism, marketing or other related discipline 5+ years of communications experience, preferably with a focus on internal communications Corporate and/or agency experience working within a global organization Strong project management experience Demonstrated effective project management experience in understanding the planning and execution of large-scale projects from conception through implementation and how communications supports these projects Demonstrated exceptional writing and messaging skills Demonstrated strategic thinking Proven ability to build confidence and trust with senior executives. Excels in creative and innovative approaches to communications programs
Onward Search is on the hunt for a Marketing Coordinator to join the marketing team of a global smart home security client for a long-term assignment with the potential to extend. You will report to the Sr. Digital Marketing Manager and be responsible for: Helping to manage the clients video channels, including YouTube Improve title descriptions, keywords, tags, thumbnails and more Manage best optimization practices including channel customization and supporting video uploads Requirements: 1-2 years experience in SEO (keywords, competitive and content tools) Experience working in YouTube SEO Creative writing exposure and interest in SEO video marketing Strong attention to detail Excellent communicator with a proactive approach, owns projects from top to bottom
Growth Marketing Coordinator
Our client, a leading tech company in the food space, is looking for a freelance Growth Marketing Coordinator to join their team for 2-3 months. This role begins on January 20th, on-site in NYC. What you'll be doing: Support with the daily campaign performance reporting, trafficking of campaign assets and analytics for display and video marketing campaigns. Assist in the execution of customer acquisition campaigns across digital marketing various platforms. Support with communications to the internal clients and digital ad partners. Analyze campaign and execution results, looking for actionable learnings (e.g. targeting, campaign optimization, creative opportunities, and more) to help improve campaign performance and customer acquisition. Provide reporting on campaign KPIs. Bring new, creative marketing ideas to table and provide rationale for experimenting with new platforms. Other tasks may apply. About you: 1-2 years in Digital Marketing. Experience with various Demand Side Platforms (DSPs) and setting campaigns up in Google Display Network, AppNexus, Mediamath, Doubleclick, etc. Knowledge of display and video reporting and campaign optimization. Strong quantitative & analytical skills. Detail and timeline oriented. Does this sound like you? Apply today!
Senior Media Manager
Our client, a leading consumer goods brand, is seeking a Temporary Sr. Media Manager for a 6+ month assignment. This person will be responsible for building strategic media plans for our client's brands. The right person for this role is passionate about marketing and understands how media drives brand plans & communication. This person will work with a cross-functional team as well as oversee partner media agencies. RESPONSIBILITIES, SKILLS, AND EXPERIENCE: Lead their partner media agency in all aspects of strategic planning from the creation of plans to assessing performance/results Leverage internal data (Market Mix Modeling reports, POS data), as well as external data (competitive insights, consumer insights) to create real-time solutions for challenges and opportunities Collaborate with cross-functional teams & Marketing teams on integrated marketing communication plans that drive their business Partner with Marketing teams to create assets; leverage best practices of Media + Creative working together Serve as the expert on media trends, potential new channels, and strategies to continue pushing the brand as a high-performing company Lead Portfolio Video Upfront discussions, to ensure strategic consistency across all brands and generate the best quality Video plans for the company Supervise Media Coordinator on general Media Planning skills and practices Will include reviewing/assessing Media data and reporting, Nielsen TV Ratings and Media Competitive information. Will oversee the Media Coordinator in providing strategic insights and marketing recommendations Media Agency and/or Client-side experience required Previous experience managing TV Upfront planning & negotiations helpful Must be a very strong communicator – verbal and written Team player/mentality Flexible, able to pivot in real-time given fast-paced, changing environment Detail-oriented and organized with strong follow-through 7+ years of integrated media planning experience across both Traditional and Digital media Bachelor's Degree required Does this sound like you? Apply today!
Associate Brand Manager
Onward Search is hiring for an Associate Brand Manager! This is a long term contract located in Dunwoody. Health benefits available during the contract period. In this role you will serve as a liaison between the assigned brand team and other corporate resources, agencies, vendors, and the brands. Work with key internal departments to traffic and/or evaluate assigned projects. Manage, catalogue, and ensure availability and accessibility to all resources including project notes, related photography, and documenting decisions. Support the assigned brand with essential functions including invoicing, coordinating executive brand reviews and management of the brand experience space in the corporate office. This position makes decisions concerning appropriate recommendations to make based on analysis or tracking of project implementation information. An interior design or construction background is a plus, but not a requirement. Coordinate projects to timely completion, to clear trademarks and legal issues, exchange performance and operational data and provide marketing information, provide for development and availability of presentations and information as necessary.
Freelance Public Relations Manager (Healthcare)
Our client, a growing healthcare focused technology platform centered around Women's health, is looking for a part-time freelance Public Relations Consultant to support the team on an on-going basis. This role begins in NYC ASAP. What you'll be doing: Lead the PR strategy and execution for the brand. Ideate, compose and distribute press releases to get out the word about how the product and team impacts our target. Pitch the leadership team and our advisors to various media outlets to amplify our voice about launches and developments. Monitor the brand's competitive set, reporting back on their strategies and developing ways to tell our message in a differentiated way. Monitor all daily media mentions of the brand and its partners to ensure you are up to date and aware of all coverage and can handle all responses as needed. Work with media to pitch stories and ensure that coverage is had across all key products, events and campaigns. Own the team's database of media and influencers. Utilize your experience to handle crisis scenarios and all issues, mitigating their affects in a proactive nature. Own the budgets for your team's activities. Other tasks may apply. About you: 4-6 years of experience in Public Relations, Corporate Communications or Talent Relations. Bachelor's Degree in a related communications field. An understanding of the healthcare industry, preferably through professional experience. Experience with healthcare and consumer publications targeted towards patients, as well as, B2B (payers, channels, etc.). Bring a robust set of media contacts across consumer and professional channels across healthcare and business (e.g. Businesswire). You are a proactive and action-oriented face of the organization who can come up with great ideas on the fly. You possess the ability to develop strong relationships with leading talent, influencers, sponsors, partners, etc.