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Senior Web Optimization & Analytics Specialist
Onward Search has a client with a luxury travel and tourism brand is seeking an eCommerce Sr. Web Optimization & Analytics Specialist to join their team! The Sr. Web Optimization & Analytics Specialist is responsible for launching, implementing, leading site analytics and insights program, website optimization and testing program for the brand. Analyzing, conceptualizing, implementing and communicating the results of A/B and multivariate testing while maintaining constant focus on overall website performance. RESPONSIBILITIES: Build business KPI dashboards and lead weekly meetings with key stakeholders from eCommerce, digital marketing, and planning to align cross-functional objectives. Lead website optimization program, aligning business goals to the needs of website visitors through the end-to-end management of website tests. Set and periodically review website optimization program goals. Responsible for managing digital key performance business metrics and value analyses across the entire eCommerce journey Work alongside the marketing analytics team to create eCommerce-specific dashboards and reporting that provide insights into performance within all aspects of eCommerce Review voice of customer data to find new and better ways of collecting customer feedback. Analyze qualitative and quantitative customer data, evaluate and refine website segments to find areas of opportunity Build and maintain a strategic optimization roadmap which guides the optimization program by scoring, prioritizing and logging of future test ideas and past test results. Manage the relationship with third party vendors including A/B testing software providers and other optimization vendors. Partner with BI and Analytics teams to ensure data consistency and data governance standards are met. Collaborate with front end developers, digital designers, user experience professionals, testing and creative team to develop test creative and design comps, with the help of mock-ups, copy and wireframes. Investigate the feasibility and business value of more complex test plans. Execute A/B, multivariate, segment-based and landing page optimization tests. Perform quality assurance, troubleshoot technical issues, pre-launch and communicate test launches giving an overview of the test plan. Monitor live test performance. Report usability issues and find areas where website experience can be enhanced QUALIFICATIONS: Bachelor's Degree in Marketing, eCommerce, Web Design, Digital/Marketing Analytics, Digital Merchandising or related field of study; or any equivalent combination of relevant education, experience and training. 3-5 years of experience in an eCommerce environment 2 years of experience in website optimization and analytics Experience with Optimizely preferred Advanced Google Analytics certification preferred. Hospitality/cruise/travel industry experience preferred. Knowledge of the tourism field/travel/cruise industry knowledge of marketing fundamentals with a focus on e-commerce, content placement and product merchandising opportunities Must be able to analyze reports and dashboards and test results in a timely manner and make actionable recommendations based on the data. Experience with content management systems Heavy experience with e-Commerce analytical tools, testing tools and landing pages optimization Does this sound like you? Apply today!
Our client, a boutique agency in Miami is looking for an Account Executive to join their team in a temporary basis for about 3 months, on-site, 40 hours a week/Monday-Friday. In this role, you will work with one client in particular and work with the team and Account Director to manage the day to day client relationship for one of the agencies top accounts. Responsibilities: • Prepare conference reports, respond to client requests, as well as generates estimates and timelines within 24 hours. • Manage multiple projects simultaneously and engages appropriate agency resources as deemed necessary. • Work with senior account team members to write effective creative strategies and briefs based upon consumer insights, client objectives and competitive landscape. •Manage project-flow, from start to finish, through the company’s systems with ease; works closely with internal Traffic team •Assure all of the integrated elements (media, creative, research & planning, promotions and public relations) of the agency’s output are brought together on time and are consistent with the campaign objective •Manage creative, production (broadcast, print, interactive), media and research process seamlessly •Evaluate and approve (in conjunction with supervisor) creative work, media plans and other agency recommendations before they go out to clients, ensuring work meets objective/strategy •Ensure creative work is proofread and exercises proper quality controls on agency products before they go out to client •Understand production requirements and cost/time factors associated with broadcast and print •Process talent related items (estimate approval, internal processing, etc.) in coordination with Production team •Run client and internal meetings effectively and efficiently •Maintain regular contact with client, showing proven account leadership •Foster mutual trust and strong business relationship with client •Takes a leadership role in client group presentations •Possess a polite and effective selling skills, eliciting client support of agency recommendations and POV’s •Create a collaborative and productive alliances with other client’s agencies Requirements for Consideration: •3+ years of advertising agency experience in an account management role as an account coordinator or •Dynamic presenter extremely organized and detail oriented •Strong client services, strategic thinking and presentation skills; must be well-spoken •High proficiency in Excel and PowerPoint •Detail-oriented with excellent organizational, project/time management, and problem-solving skills •Excellent written and verbal communication skills in English a must. Spanish a huge plus. •Ability to work independently as well as on a team
Our client, a boutique advertising agency in Miami is looking for an eCommerce Manager to join their team on a freelance basis. This role could go full-time for the right candidate. The e-commerce manager will oversee all brand online initiatives; taking responsibility for brand image online and generating sales through the internet platforms. The e-commerce manager will propose a usage of a wide gamut of marketing & technology that can best achieve your brand sales objectives. Duties of the Ecommerce manager: Responsible for all online activities Establish marketing mix, brand alignment, message and campaign execution, merchandising strategy & platforms Create and maintain an online business plan, including consumer journey/funnel Provide analytic reports on online sales, optimizations and actionable recommendations Selection & implementation of the analytics platforms, customer & business intelligence & KPI reporting. Campaign development across all digital channels (i.e. SEO, search, PPC, social media, display, video) Develop affiliate marketing programs Requirements: Ability to critique and advise e-commerce team Digital marketing experience and keen interest Experience in marketing and technology Knowledge of multi-attribution modelling, A/B testing, Google AdWords, Google Analytics Educated to degree level in digital marketing or any related field Does this sound like you? Apply today!
Our client, a boutique Miami-based agency is seeking a freelance Digital Designer to join their team on an on-going freelance basis. In this role, you will concept and design digital visual creative content across various digital channels including display, rich media, UI/UX and social media. Requirements: STRONG Front-end design experience Expert digital display, rich media, UI/UX and social media best practices / design Out of the box front end design approach that shows an understanding of back end realities Understanding of HTML 5, Java etc. a plus Expert knowledge of Adobe Creative Suite Excellent digital design & concepting acumen If you're looking for a great opportunity to expand your portfolio and work with an amazing group of creatives, then send your resume + portfolio today!!!
PR Account Executive
Our client, a public relations agency in Broward County is looking for an Account Executive to join their team on freelance-to-full time basis ASAP! This is a fantastic opportunity to break into a great agency with top local and globally recognized clients and brands! Responsibilities: Writing press releases and pitching US National Media Provide smart and creative counsel to clients Support development of strategic plans and new business Assist in developing strategy for social media campaigns, including research, content development, execution, monitoring/responding, reporting/measuring. Requirements: 2+ years of PR agency or ad agency account management experience; Bachelor’s degree or higher Ability to write effect copy for press releases, social media, and other PR channels Established US national media contacts and pitching experience a plus! Polished and persuasive writing skills Please provide writing samples (social media content, press releases, etc) in addition to resume If you're looking to take the next step in your PR career and join a growing, talented team APPLY TODAY!
Senior PR Account Executive
Our client, a public relations agency in Broward County, is looking for a Senior Public Relations Account Executive to join their team on a freelance-to-full time basis! This is a fantastic opportunity to break into a great agency with top local and globally recognized clients and brands ranging from the retail, food & beverage, real estate and hospitality sectors. This role is client-facing so strong communication and polished presentation skills are essential to success here! Responsibilities: Provide smart and creative counsel to clients Support the development of strategic plans and new business including developing and implementing digital strategies for various clients’ social media sites to increase overall positive visibility and engagement. Write and create content, pitch media, manage execution, implementation, monitoring, and response Assist in developing strategy for social media campaigns, including research, content development, execution, monitoring/responding, reporting/measuring. Analyze social data/metrics developing insights and optimizing social campaigns accordingly Work closely with Account Management and other internal team members to sell in social strategies to clients Mentor internal account teams Requirements: 4+ years of public relations, marketing, and/or advertising agency account management experience in a client-facing role 2+ years of social media management Writing samples required ie. social media content, press releases, etc.) in addition to resume Polished and persuasive writing skills and ability to write effect copy for social media is a must! Stellar communication & presentation skills required. Prior experience managing or mentoring junior account staff a huge plus! Must be flexible and comfortable leading strategic development of social campaigns as well as hands-on in day-to-day management of social campaigns. Does this sound like you? Apply today!
Senior UX Designer
Our client, a transformational digital agency is looking for a Sr. UX Designer to join their team for a very exciting opportunity to work alongside a leading UX team on an ONSITE contract to hire opportunity in Miami, FL. In this role, you will work with a global financial firm, helping to define and create the user interface and experience for a revolutionary suite of web applications and software. Required Skills and Experience: 5+ years’ experience in user interface design, information architecture, interaction design, human factors, or other related UX disciplines. Proven experience creating interactive prototypes, low and high fidelity wireframes, user stories, workflow diagrams for digital experiences. Experience creating architecture, interaction, and/or design for responsive sites, mobile and tablet experiences, and applications A strong portfolio demonstrating past work experience and deliverables (eg: wireframes, user flows, site maps, research, etc.) The ability to communicate ideas effectively and persuasively. Finance or audit experience, consulting experience, axure proficiency, UI design experience, Agile Methodology would all be a PLUS. Does this sound like your skill set? Apply today!
Lead UX Designer
Onward Search is looking for an innovative, visionary, product-focused lead-level UX Designer to join our agency client in Miami for a direct hire opportunity in their fast-growing office! The Lead UX Designer will design world-class, innovative digital products, platforms, and solutions for pioneering clients across a variety of business verticals including mobile, web, XR, and emerging technologies. This is a broad, multi-functional role and requires experience across UX and interface design, architecture, research, and strategy. Primary Responsibilities: Translate concepts into user flows, wireframes, mockups and prototypes that help drive towards intuitive user experiences. Design and deliver wireframes, user stories, user journeys, and mockups optimized for a wide range of devices and interfaces. Mobile UX experience, including designing for native mobile applications. Identify design problems and devise elegant solutions. Make strategic design and user-experience decisions related to core, and new, functions and features. Take a user-centered design approach and rapidly test and iterate your designs. Collaborate with other team members and stakeholders. Ask smart questions, take risks, shows initiative, and champion new ideas. Minimum Requirements: Bachelor's Degree in design, marketing, or a similar field preferred. 5+ years of professional experience designing innovative, digital solutions for global brands with a specific focus on UX, UI, mobile, and product design. Preference will be given to candidates who have prior experience in an advertising agency, prominent in-house agency, innovative tech startup, or design consultancy. Experience in UX design, strategy, research, and architecture is REQUIRED. A strong passion for simple, innovative, elegant, engaging user experiences Advanced knowledge of specialized creative software programs including Adobe Creative Suite/XD, Sketch, Omnigraffle, Balsamiq, InVision, and similar tools. Prior experience in UX design including wireframing, prototyping, and UX strategy. Outstanding communications skills including grammar and writing skills. Must be very organized, detail-oriented, process driven. Ability to work with clients to understand detailed requirements and design complete user experiences that meet client needs and vision. Extensive experience in using UX design best practices to design solutions and a deep understanding of mobile-first and responsive design. A solid grasp of user-centered design (UCD), planning and conducting user research, user testing, A/B testing, rapid prototyping, heuristic analysis, usability and accessibility concerns. Ability to iterate designs and solutions efficiently and intelligently. Ability to work effectively in a team setting including synthesizing abstract ideas into concrete design implications. Be passionate about all things UX and other areas of design and innovation. Research and showcase knowledge in the industry’s latest trends and technologies. A clean, modern portfolio showcasing DIGITAL design work with a specific focus on full-lifecycle UX and UI solutions in the product, innovation, XR, IoT, connected car, and/or mobile spaces is required at the time of submission. Does this sound like you? Apply today!
Our client, a spectacular corporation is looking for talented and experienced PMP CERTIFIED Project/Product Managers to join their team in Miami, FL. In this role you will be driving and overseeing all day-to-day activities of a particular program and also for keeping a birds-eye view of the program operations. Responsibilities: Lead the day-to-day administrative and reporting details of assigned projects. Advise the recommended course of action to the project team and contractors in outlining milestones, establishing work plans, responsibilities, scope and tracking routines. Lead the development, track/monitor and report of several medium to large size projects from inception to completion, ensuring on-time, on-budget delivery of project outputs. Move projects and team members forward. Administrates team meetings (attendees, agenda, and official minutes) and drafts communications of project status based on pre-defined templates. Owns and trains team members on the utilization of project management tools and industrial engineering techniques to lead and oversee the maintenance of project scope; customer and executive expectations as well as overall project focus. Prepares & presents status reports prepared by project personnel, modifies schedules or plans as required. Collaborates with and performs vendor consultations/facilitations to monitor progress and ascertain and define any needs or problem areas and obtain solutions. Create and coordinate major activities (meetings, workshops) to ensure project progresses on schedule and accurately reflects current project status through regular updates of tasks and statuses. Responsible for collaborating with Finance team to assist in tracking overall project budget. Performs other duties as required. Qualifications: Experience: 5-10 years within a large corporation or consulting firm with 2-5 years in an office administration environment is required. Equivalent combinations of education and experience may be considered. Bachelor’s Degree with a concentration in Business Management, Industrial Engineering, Project Management, or related field. PMP Required Software: Proficiency in MS Word, Excel, PowerPoint, Visio, and Project required. Excellent interpersonal skills, strength in communicating in a multicultural environment with all levels of employees and management. Solid written and verbal communication skills a must. Clear and precise communication at all levels of the organization essential. Proven leadership skills and proven experience in leading without authority. APPLY TODAY WITH YOUR CURRENT RESUME TO LEARN MORE!!!!! ONLY PMP CANDIDATES WILL BE CONSIDERED!
Our client, a high-end travel and luxury hospitality company in Miami, needs a Traffic Coordinator for a freelance to possible full-time opportunity in Miami, FL. We are looking for candidates with the following skills and competencies to fill the role! Responsibilities: Create timelines and coordinate deadlines with internal and external teams Coordinate internal communications, video production schedules, as well as coordinate resource allocation, team expectations with clear communication, status reports, etc. Act as a project lead to understand, identify, and execute all client needs for multiple projects in coordination with internal creative and marketing teams Qualifications: Basic knowledge of print production process and specs including binding, substrate, production equipment, and file formats. 3+ years in a fast-paced advertising agency and/or in-house corporate creative environment as a traffic coordinator or project specialist role Proficiency in Microsoft Office. Any additional experience in PM tools such as MS Project, Basecamp, AtTask, Workamajig, JIRA or similar tools a PLUS Experience in the hospitality/travel industry a PLUS Hands-on experience coordinating all creative assets for all mediums and platforms Does this sound like you? Apply today!