Onward Search is a specialized staffing and talent solutions company that helps professionals find top jobs with the nation’s leading brands. We’re looking to hire a Senior Manager, SEO for a digital insurance brokerage company—an award-winning insurtech brand that empowers small business owners by simplifying the insurance-buying process through data, technology, and exceptional customer experience. This is a full-time, permanent opportunity based in Boston, Massachusetts, with a hybrid work arrangement. East Coast remote candidates will be considered, with occasional travel to the Boston office required.

You’ll join the Marketing team to lead and evolve the company’s organic search strategy, driving innovation across SEO, Answer Engine Optimization (AEO), and Large Language Models (LLM).

Senior Manager, SEO Responsibilities:

• Develop and lead the overall framework and strategy for SEO, AEO, and LLM initiatives, aligning with business and product goals.

• Create and execute a roadmap for organic growth—driving prioritization, execution, and optimization of initiatives that scale original and authoritative content.

• Conduct deep technical and content audits to identify opportunities that improve visibility and performance across search and AI-driven discovery platforms.

• Collaborate cross-functionally with Paid Media, Content, Product, and Engineering teams to implement best-in-class SEO and AI search strategies.

• Partner with analytics and finance to forecast, measure, and communicate the business impact of initiatives.

• Stay ahead of emerging trends in AI and search, ensuring the company remains an industry leader in the evolving search landscape.

• Serve as an expert consultant on all SEO, AEO, and LLM topics, providing leadership and thought partnership across internal and external stakeholders.

Senior Manager, SEO Qualifications:

• 10–15+ years of SEO experience with a proven record in large-scale, performance-driven search strategies.

• Expertise in technical SEO (JavaScript, HTML, CSS, Schema Markup).

• Experience implementing Generative AI and LLM-based strategies to enhance search visibility and user experience.

• Strong analytical skills with tools such as Google Analytics, Search Console, SEMrush, Ahrefs, and Screaming Frog.

• Excellent communication skills—able to translate complex SEO concepts for non-technical audiences.

• Demonstrated leadership experience, including managing agency relationships, mentoring team members, and driving cross-functional collaboration.

• Bachelor’s degree in Marketing, Communications, Computer Science, or a related field (preferred).

Perks & Benefits:

• Medical, Dental, and Vision Insurance.

• Life Insurance.

• 401(k) Program.

• Commuter Benefit.

• eLearning & Ongoing Training.

• Education Reimbursement.

*Eligibility requires working over 30 hours per week on an assignment lasting at least 10 weeks.

If you meet the qualifications and are excited about this opportunity, apply today! Our team will connect with you to discuss next steps, support you through the interview process, and advocate for your success.

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About Onward Search

Onward Search is a nationwide staffing agency and talent solutions provider specializing in creative, marketing, and technology professionals. We work with our nationwide clients to continuously pipeline and fill specialized roles. As such, not all jobs contain an application deadline.

Equal Opportunity Employment

We are an equal opportunity employer. We do not discriminate based on race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, genetic information, veteran status, or any other protected category. Candidates must be at least 18 years old to be considered for employment.
EOE/M/F/D/V/SO

Inclusive Hiring Practices

We’re committed to making every part of our hiring process accessible and inclusive. If you need any accommodations or adjustments to support you during the application or interview process, please contact us at inclusivehiring@onwardsearch.com.

Employment Eligibility

In compliance with federal law, all persons hired must verify their identity and eligibility to work in the United States. We are unable to support 1099 / Corp-to-Corp / Independent Contractor arrangements. All freelancers will be hired as W2 employees.

Benefits

We offer medical, dental, and vision insurance as well as a 401(k) retirement plan to all eligible full-time temporary employees. Onward Search is a drug-free workplace.

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Virtual Interview Process

To help streamline the hiring process and ensure a more flexible and accessible experience for all candidates, we’ve partnered with Apriora, a virtual interviewing platform. For select job openings, you may receive an invitation to interview with Alex, our virtual interviewer, via email at alex@onwardsearch.com.

Alex will guide you through a brief set of questions to help us better understand your background and interests. The virtual interview can be completed on your own time, and your responses will be reviewed by our recruiting team as part of the screening process.

To learn more about the platform, visit Apriora’s website.

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Job Seeker Scam Alert

We’ve become aware of fraudulent recruiters impersonating Onward Search representatives to collect personal or financial information from potential job seekers. Please be vigilant and always protect your information. Learn more about potential threats and how to protect yourself by visiting our job seeker scam alert page.