Onward Search is a specialized staffing and talent solutions company that helps professionals find top jobs with the nation’s leading brands. Our client, a healthcare staffing agency, is hiring a full-time Lead Generation Specialist.

The Lead Generation Specialist plays a critical role in accelerating the fulfillment of travel nursing and allied health orders. This position aligns real-time business demand with targeted sourcing and recruitment marketing execution to drive submissions and placements—not just leads.

Sitting at the intersection of Marketing, Recruitment, and Travel Operations, this role prioritizes high-impact orders and activates candidates quickly using Bullhorn, HubSpot, and AI-driven sourcing tools. Success is measured by speed-to-fill, submission volume, and placement outcomes.

This role directly impacts revenue and client satisfaction by turning open orders into filled assignments through speed, insight, and execution. The Lead Generation Specialist is a key driver of growth in a fast-moving healthcare staffing environment.

• Review open orders daily and partner with Travel leadership to prioritize based on urgency, bill rate, specialty demand, and fill probability
• Quickly activate sourcing efforts to drive immediate submissions and placements
• Shift focus in real time as market conditions and client needs change

Bullhorn & Database Activation

• Source, segment, and re-engage candidates using advanced Bullhorn functionality
• Optimize workflows, tagging, and data hygiene to support recruiter handoff
• Track submission and placement performance through reporting

Multi-Channel Lead Generation

• Execute targeted sourcing campaigns across job boards, email, SMS, and digital channels
• Build and optimize automated workflows in HubSpot by specialty and location
• Partner with Marketing to launch rapid-response campaigns when needed

AI & Automation

• Leverage AI tools for candidate discovery, messaging, and personalization
• Test and scale automation tools to improve speed and conversion
• Recommend tools or channels to retire based on performance

Insights & Performance Tracking

• Monitor market trends (bill rates, hotspots, specialty demand)
• Report on KPIs including time-to-first-submission and conversion rates
• Share insights to optimize sourcing strategy and spend

Qualifications:

Required

• 3+ years experience in travel healthcare staffing (nursing or allied)
• Advanced Bullhorn ATS/CRM proficiency
• Hands-on experience with HubSpot email/SMS automation
• Proven ability to execute high-volume sourcing campaigns

To learn more about this opportunity, apply now. Our recruitment team will be in touch, guide you through the interview process, and advocate on your behalf.

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About Onward Search

Onward Search is a nationwide staffing agency and talent solutions provider specializing in creative, marketing, and technology professionals. We work with our nationwide clients to continuously pipeline and fill specialized roles. As such, not all jobs contain an application deadline.

Equal Opportunity Employment

We are an equal opportunity employer. We do not discriminate based on race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, genetic information, veteran status, or any other protected category. Candidates must be at least 18 years old to be considered for employment.
EOE/M/F/D/V/SO

Inclusive Hiring Practices

We’re committed to making every part of our hiring process accessible and inclusive. If you need any accommodations or adjustments to support you during the application or interview process, please contact us at inclusivehiring@onwardsearch.com.

Employment Eligibility

In compliance with federal law, all persons hired must verify their identity and eligibility to work in the United States. We are unable to support 1099 / Corp-to-Corp / Independent Contractor arrangements. All freelancers will be hired as W2 employees.

Benefits

We offer medical, dental, and vision insurance as well as a 401(k) retirement plan to all eligible full-time temporary employees. Onward Search is a drug-free workplace.

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Virtual Interview Process

To help streamline the hiring process and ensure a more flexible and accessible experience for all candidates, we’ve partnered with Apriora, a virtual interviewing platform. For select job openings, you may receive an invitation to interview with Alex, our virtual interviewer, via email at alex@onwardsearch.com.

Alex will guide you through a brief set of questions to help us better understand your background and interests. The virtual interview can be completed on your own time, and your responses will be reviewed by our recruiting team as part of the screening process.

To learn more about the platform, visit Apriora’s website.

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Job Seeker Scam Alert

We’ve become aware of fraudulent recruiters impersonating Onward Search representatives to collect personal or financial information from potential job seekers. Please be vigilant and always protect your information. Learn more about potential threats and how to protect yourself by visiting our job seeker scam alert page.